This year thousands of men will die from stubbornness

Apr, 2, 2011

Posted by George
4 Comments

This year thousands of men will die from stubbornness is mainly the entire message on a billboard near my home. Curious, I checked Google tonight and the AHRQ.gov website. It turns out this ad is not VERY effective as it requires a lot of poking around the Internet and AHRQ website.

At any rate, if you are wondering what this “This year thousands of men will die from stubbornness” billboard is all about I’d suggest guys you start by clicking this link >> This year thousands of men will die from stubbornness

If you are wondering what this is all about, here’s a PDF that looks exactly like the billboard:

This year thousands of men will die from stubbornness Ad Council PDF

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Posted in Health by George | 4 Comments

4 Comments "This year thousands of men will die from stubbornness"

  • Tony B says:
    October 16, 2011 at 9:10 am

    It may not be an effective campaign but it sure did capture my attention. Also the billboard I saw has a text to number for information in which you get the details

  • Ben Beaty says:
    November 30, 2011 at 6:18 pm

    The sign does get your attention. I saw one on a 2 lane MD hwy and just had to find out why?

  • Ann Botsis says:
    December 5, 2011 at 1:09 pm

    It WAS effective! We saw this billboard while driving to visit family over Thanksgiving. It got MY husband through the doc’s door for some potentially serious symptoms he’d been busy wishing away…… Kudos to them for an eye-catching, skull-and-heart-thumping campaign! Just because not everyone listens, does NOT mean it’s not effective!!!!

  • chris says:
    April 28, 2012 at 7:57 pm

    True that its not effective from a “standard advertising” viewpoint, but it made us laugh hard enough that we googled AHRQ and figured out the jist of it pretty fast….

    I suspect that it’s a multi-stage campaign designed to embed things in our awareness rather than merely shout at us…. I wonder what they’ll put up next?

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